The world is becoming increasingly connected. This offers opportunities for designers, engineers and entrepreneurs to create unprecedented products and services. Yet, a connected world also brings new questions and challenges to the table.
This manifesto serves as a code of conduct for everyone involved in developing the Internet of Things, outlining 10 principles to help create balanced and honest products in a burgeoning field with many unknowns.
Author Andrew Spitz - Founder & Director of FROLIC studio 
We don't belive the hype
We pledge to be skeptical of the cult of the new — just slapping the Internet onto a product isn’t the answer. Monetizing only through connectivity rarely guarantees sustainable commercial success.We desing useful things
Value comes from products that are purposeful. Our commitment is to design products that have a meaningful impact on people’s lives; IoT technologies are merely tools to enable that.We aim for the win-win-win
A complex web of stakeholders is forming around IoT products: from users, to businesses, and everyone in between. We design so that there is a win for everybody in this elaborate exchange.We keep everyone and every thing secure
With connectivity comes the potential for external security threats executed through the product itself, which comes with serious consequences. We are committed to protecting our users from these dangers, whatever they may be.We build and promote a culture of privacy
Equally severe threats can also come from within. Trust is violated when personal information gathered by the product is handled carelessly. We build and promote a culture of integrity where the norm is to handle data with care.We are deliberate about what data we collect
Este no es el negocio de acumular datos; solo recopilamos datos que sirven para la utilidad del producto y servicio. Por lo tanto, identificar cuáles son esos puntos de datos debe ser cociente y deliberado.We make explicit the parties associated with an IoT product explicit
IoT products are uniquely connected, making the flow of information among stakeholders open and fluid. This results in a complex, ambiguous, and invisible network. Our responsibility is to make the dynamics among those parties more visible and understandable to everyone.We empower users to be the masters of their own domain
Users often do not have control over their role within the network of stakeholders surrounding an IoT product. We believe that users should be empowered to set the boundaries of how their data is accessed and how they are engaged with via the product..We desing things for their lifetime
Currently physical products and digital services tend to be built to have different lifespans. In an IoT product features are codependent, so lifespans need to be aligned. We design products and their services to be bound as a single, durable entity.In the end, we are human beings
Design is an impactful act. With our work, we have the power to affect relationships between people and technology, as well as among people. We don’t use this influence to only make profits or create robot overlords; instead, it is our responsibility to use design to help people, communities, and societies thrive.Link official IoT Manifesto